Based on a proprietary data from its eMonitor and eTrak reports, TravelCLICK estimates GDS related transactions at 56 percent of total 2007 electronic revenue with the Internet driving 44 percent, with over half of that coming from direct web bookings.
Key observations for the market based on this latest data include:
Overall hotel RevPAR continued to grow at a strong pace, from a low of 6% in the Americas to a high of 22% in the Middle East/Africa region
Direct website bookings growth dominates with 23.6% for branded hotels while independent hotels more than doubled their Web Direct production
GDS revenue increased 14% bringing total revenue for the channel to $19.1B USD in 2007
Online Travel Agents continue to show growth as they evolve in a world of more savvy consumers and hoteliers
Latest 5 Stories on www.hospemag.com
Latest 5 Stories on www.myairlinecareer.com
Latest 5 Success Tips from the Coach
Latest 5 Daily Diversions
0 comments:
Post a Comment