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HEDNA is able to meet its objectives through:
* Optimizing the use of current and emerging technologies
* Influencing development of current and emerging electronic distribution channels
* Providing an opportunity for an open exchange of information among members
* Educating industry members
Background
HEDNA is a not-for-profi t trade association whose worldwide membership includes executives and managers from the most influential companies in the hotel distribution industry. Founded in 1991, all of HEDNA´s activities are intended to stimulate the booking of hotel rooms through the use of Global Distribution Systems (GDSs), the Internet and other electronic means. HEDNA brings all segments of the hotel industry together to evolve systems and services into electronic distribution that is easy and efficient.
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