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Showing posts from October 5, 2013

InterContinental Hotels and Resorts wins 22 World Travel Awards

New Delhi, India, 4 October 2013:InterContinental Hotels Group (IHG) celebrated today as its InterContinental Hotels and Resorts brand clinched 22 accolades at the 2013 World Travel Awards (WTA), with 11 first-time wins and 11 repeat awards.

IHG named Best Global Hotel Chain at TTG Asia Awards

InterContinental Hotels Group (IHG), one of the world's leading hotel companies, was given the coveted title of Best Global Hotel Chain at the 24th Annual TTG Travel Awards 2013, held in Bangkok last night. The hotel group's InterContinental Manila also took home its fourth consecutive win as Best City Hotel in Manila and Holiday Inn Express Hong Kong Causeway Bay as Best Budget Hotel.

Top five Google Hotel Finder ranking factors

Hotel Price Ads work similarly to AdWords. Hotels and OTAs bid on certain locations and words. It is essentially a closed bid war between OTAs and the hotel brand. However, there is a better ROI than AdWords, especially when Hotel Finder is included in the mix. This is due to the comparative nature of Hotel Finder.