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Carlson Rezidor to bring luxury brand Quorvus to India

International hotel company, Carlson Rezidor, is looking at launching its luxury brand Quorvus Collection in India, said KB Kachru, Chairman, South Asia, Carlson Rezidor.


 “We are looking at some great locations in the country’s metros for this brand,” Kachru told Business Line. The group has four hospitality brands in India — Radisson Blu, Park Plaza, Country Inns & Suites by Carlson and Park Inn by Radisson. While it is set to launch a brand for luxury travellers, the group sees growth coming from the mid-segment market.

“We want to expand our mid-segment hotel brands and are keen to get good locations in secondary and tertiary towns, and places of industrial or religious significance as well,” Kachru said. It currently has 68 operating hotels and over 40 under-development properties in the country. On future plans, he said, “We want 100 hotels to be operational by 2015 and double the portfolio in the next 10 years.”

 The group is also becoming aggressive in the mobile booking space. “In the last three months, we have seen a substantial increase in our mobile bookings,” Kachru added. Residences The hotel company is also in talks with developers for Radisson branded residences but “initially these would be limited to triple A metro towns”. On the expectations from the budget this year, he said, “This Government is the first one to have had tourism in its poll manifesto. “We are expecting simplified procedures in the hospitality segment and incentives to develop infrastructure linked to the tourism industry.”