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Showing posts from September 3, 2014

TOP TEN PEOPLE WHO CAN MAKE OR BREAK YOUR BRAND | Part VIII

Global hotel prices rise for the fifth year in a row

The average price paid for a hotel room around the world rose by 4% during the first six months of 2014, when compared with the same period in 2013, as the overall economic recovery gathered greater momentum, particularly in Europe, and consumers became more confident in raising their travel spending.

The global Hotel Price Index stood at 115 at the end of the first six months of 2014, 15 points higher than at its launch in 2004 and now only four points off its all-time high of 119 set in the first half of 2007. Johan Svanstrom, President of the Hotels.com brand, said: "There was a promising start to the year for the travel industry in general as demand for both international tourism and business travel remained strong.

Consequently, we saw the highest rate of increase in the HPI since early 2012 and, for the first time, we have two regions whose regional indices have overtaken their pre-economic crisis levels." Latin America and the Caribbean both achieved record results…