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US Hotel Occupancy Up 6.6 Percent to 66.9 Percent Week Ending April 2nd - 2016

The U.S. hotel industry recorded positive year-over-year results in the three key performance metrics during the week of 27 March through 2 April 2016, according to data from STR.

In comparison with Easter week 2015, the industry’s occupancy rose 6.6% to 66.9%. Average daily rate for the week was up 5.0% to US$121.96. Revenue per available room increased 11.9% to US$81.61.
Among the Top 25 Markets, Dallas, Texas, reported the largest increases in occupancy (+20.6% to 76.3%) and RevPAR (+40.5% to US$79.43). ADR in the market was up 16.4% to US$104.06.
Four additional markets experienced a RevPAR increase larger than 25.0%: St. Louis, Missouri-Illinois (+30.0% to US$66.86); Houston, Texas (+29.8% to US$84.52); Phoenix, Arizona (+27.4% to US$130.24); and Minneapolis/St. Paul, Minnesota-Wisconsin (+25.4% to US$66.48). Overall, 17 of the Top 25 Markets saw a double-digit lift in RevPAR.