AccorHotels to operate first Fairmont in Morocco
AccorHotels has announced the signing of a hotel management agreement (HMA) with New Mauritius Hotels Limited, which will see the relaunch of an existing Morocco resort property under the Fairmont Hotels & Resorts brand by May 2017.
The reflagging of the property, now named Fairmont Royal Palm Marrakech, marks a significant step for the luxury brand in Africa with its first property in Morocco. “We are delighted to have the first Fairmont hotel in operation in Morocco, a unique brand that represents some of the most iconic and distinctive hotels in the world. Morocco is a strategic market for us and one in which we are witnessing solid growth and momentum. With 37 hotels currently within our portfolio, we look forward to complementing the country’s already robust tourism development plan, and to reinforce our global development objective for Africa overall by doubling our network to reach 200 hotels," declared AccorHotels chief operating officer and managing director Middle East & Africa Olivier Granet.